#GivingTuesday, a first of its kind effort that will harness the collective power of a unique blend of partners—charities, families, businesses and individuals—to transform how people think about, talk about and participate in the giving season.
Coinciding with the Thanksgiving Holiday and the kickoff of the holiday shopping season, #GivingTuesday will inspire people to take collaborative action to improve their local communities, give back in better, smarter ways to the charities and causes they support and help create a better world.
Taking place December 3, 2013 – the Tuesday after Thanksgiving – #GivingTuesday will create a national moment around the holidays dedicated to giving, similar to how Black Friday and Cyber Monday have become days that are now synonymous with holiday shopping.
“#GivingTuesday is a counter narrative to Black Friday and Cyber Monday because it reminds us that the spirit of the holiday giving season should be about community and not just consumerism,” said Kathy Calvin, CEO of the UN Foundation. “The most meaningful gift we can give our children, loved ones, friends and neighbors is the commitment to work together to help build a better world.”
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Those who are interested in joining United Way of San Diego County’s #GivingTuesday movement can make a donation online at https://online.uwsd.org/donate.
After making your contribution, share the giving spirit with friends on Facebook or Twitter, using the hashtag: #GivingTuesday. Link to our Facebook page https://www.facebook.com/UnitedWaySD and our Twitter: https://twitter.com/liveunitedsd and amplify your giving!
