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Local Voices

1,000 expected to hear experts in digital marketing technology

The San Diego Ad Club will present the 10th annual Interactive Day San Diego (IDSD), a one-day conference on May 16 covering the latest industry trends and presentations from top digital marketing thought leaders and innovators from around the nation. A pre-conference mixer will be held starting at 6 p.m. on Thursday, May 15 on the Rooftop Lounge at the Andaz Hotel in Downtown San Diego.

 

More than 1,000 people are expected to attend on May 16 at the Hilton Bayfront, 1 Park Blvd., Downtown San Diego. Regarded as one of the premier digital marketing and ad technology conferences on the West Coast, the conference typically draws industry leaders from some of the nation’s leading brand marketers, agencies, media providers and ad platforms.

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This year, five tracks will be offered, including analytics and data management, digital advertising and SEO, design and development, social media and content marketing and technology and trends. Speakers will be from such companies as Google, Moz, Forrester, Exact Target, Huge, Kenshoo and BlitzMetrics.

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Admission begins at $399 for students and $449 for members of the Ad Club and American Advertising Federation. Group rates also are available. For an additional $100 fee, participants can attend at least two keynotes and three sessions within a specialized track, pass a proficiency test and then receive a digital marketing certificate with an emphasis in one of the five tracks.

 

For IDSD information, visit www.InteractiveDaySanDiego.com.

 

The presenting sponsor of 2014 Interactive Day San Diego is the U-T San Diego. Additional sponsors include Mindgruve, Rocketfuel, Cox Media, Visiseek, Verve Mobile, Dataxu, Centro, San Diego State University College of Extended Studies, Adroit Digital, Collective, KFMB Stations, Katana Connect, reproHaus, PlaceIQ, Marketwired, GreenRope, Vitamin T, Millenial Media, BrightRoll, Resonate Insights, Quantcast, Custom Logos, ChoiceStream, Business Online, Internet Marketing, Inc. MJD Interactive, i.d.e.a., Piston National University, University of California at San Diego (UCSD) Extension, University of San Diego, Sitecore and Google.

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