Billboard Is Removed after La Jollan Is Flooded With Latina Girlfriend Email

Ex-‘Secret Millionaire’ Marc Paskin posted wish: “All I want for Christmas is a Latina girlfriend.”

Updated at 6 p.m. Dec. 9, 2012

SAN DIEGO, CA—Marc Paskin says he has received 2,000 email notes from people responding to his “All I want for Christmas is a Latina girlfriend” billboard in Barrio Logan.

The La Jolla millionaire’s attention-grabbing act has gone viral as well—with nearly 1,000 websites noting the holiday wish. But sometime Friday the board was defaced—with someone ripping off the bottom half that shows his email address. And over the weekend, the entire sign was removed.

“The blunt billboard stirred up some controversy in the neighborhood. While some residents found it lighthearted and comical, others thought it was slightly offensive,” said the local NBC affiliate.

Why Latina?

“Latina women are beautiful, kind, sexy,” Paskin told Patch via email Friday. “I love their culture and a strong sense of family. Without a doubt they make the best wives or girlfriends.”

Asked whether he’s answered any of the notes, he wrote: “Too early to tell. Will take a lot of time to go through them and respond.”

Paskin, 63, a former reality TV star via his Secret Millionaire stint in Detroit, gave a plug to the bulletin board industry in explaining his choice of advertising.

“I don’t like Internet dating,” he said. “There is no doubt that the best way to meet someone is with a billboard, but it takes some time and money to do it. Not everyone is on match.com or Craigslist, but 200,000 cars a day drive by my billboard.”

He said the billboard rental will cost him $4,000 and be up only through the end of this month. The 2,000 responses were from only the first two days.

 “I’m not trolling for somebody,” Paskin told U-T San Diego: “Am I a rich white guy? Yes, I am, and I’m not ashamed of that. … I started with nothing, and I became a multimillionaire by working hard, and I’ve got a brain. And I’ve become very successful. I have all these things that money can buy.”

This isn’t his first billboard, he told the U-T. Thousands left voice-mail messages after he posted a number, and “one was a Chinese woman he dated for a year.”

His current billboard was inspired by the “All I Want for Christmas Is My Two Front Teeth,” which he recently heard on the radio.

As first told on Hispanically Speaking News, former Secret Millionaire contestant Paskin had a billboard sign posted at Interstate 5 and 28th Street near the Coronado bridge.

It shares his email address: ChristmasLatina@aol.com.

Paskin knows no shame, however. He earlier gained YouTube fame singing Tom Jones and as the world’s worst Elvis impersonator.

A YouTube summary reported:

“Marc Paskin's Solid Gold Rock & Roll show at the old historic Guild Theater in the late 90's (San Diego) A diversified audience packed the place every night for this Rock & Soul extravaganza/ Featuring a stand out performance by Gino Walker as Aretha Franklin, also featuring Pete Peterkin as Little Richard & Stevie Wonder with Greg Wolf as Rod Stewart.”

As U-T San Diego noted Thursday: “Paskin, a real-estate mogul, appeared on the ABC-TV reality show Secret Millionare in March 2011 and quietly handed out $125,000 in a Detroit neighborhood. He generated a local buzz five months later when he handed an El Cajon woman a check for a ‘free apartment for one year’ at a fundraiser following the death of her daughter and mother at the hands of her estranged husband.”

Marsha Paskin, Marc’s wife and mother of two adult children, died in 2002 after undergoing ear, nose and throat surgery, according to online records. She succumbed to infection three weeks after surgery.

In March 2011, Patch quoted Paskin as saying the following about this Secret Millionaire experience: “They put me in the slums of Detroit. I stayed in a beat-up house. They gave me an old car and $40 to last a week on food. They want you to be immersed in poverty.”

The profile went on:

For a week, Paskin bounces from charity to charity under the pretense of shooting a documentary. Organizations like Really Living Corporation and Young Detroit Builders opened their doors to Paskin to come in, lend a hand, and see their efforts in helping people. 

Paskin has lived in California for the last 25 years. Being a native of Madison, Wisconsin, however, his stay in Detroit was like going back to his Midwest roots.

He graduated from the University of Wisconsin. His humble beginnings began when he put $1,000 down on a $15,000 duplex in Madison—a risky move considering it was his life-savings. He earned a profit, reinvested, and eventually built a large portfolio. He currently runs his business as the president of Paskin Properties, a commercial real estate investment company. 

“Money’s not an issue,” Paskin was quoted as saying by the U-T. “If I meet the right person, it’s priceless. … I think I’m going to meet somebody,” he said. “That’s my goal: to start the new year with somebody to share my life with. That’s what I’d like to find.”

Gina Aparicio December 08, 2012 at 06:16 AM
Money doesn't kiss you goodnight. Money doesn't cry with you when your dog can't be saved. Money doesn't smile when a birthday present is opened. Money doesn't make snow angels with you. Money doesn't warm your hands when you're in the cold rain.
helen negrete December 08, 2012 at 05:42 PM
helen wow what an approach to try and get a girlfriend for xmas im a single female latina in my fifities would love to meet someone for christmas if you want to get more info please email me @ someone4metoo@yahoo.com
David Brammer II December 08, 2012 at 09:30 PM
I thinks it's pathetic. I'm not rich and I have a Hot Latina wife. But i also have news for some of you.... you can be black, white, brown, red, or yellow and still be Latina. There is nothing wrong with Latina, I know blacks who just happen to be from Mexico. They can't be African American if they don't come from or live here lol Black Pisa.
Daysi Gonzalez December 09, 2012 at 01:21 AM
my name is Daysi Gonzalez im from Guatemala yuo can se me on my facebook Daysi Gonzalez correo: zleonelivan@yahoo.com
Al Smith December 09, 2012 at 04:40 PM
Wanna bet!
guesswho December 09, 2012 at 07:37 PM
Notice he didnt say all he wanted for Christmas was a latino wife? lol Latinos , unfortunately, do have a stigma and its not a good one
laura harrington December 09, 2012 at 09:57 PM
I hope you find someone nice, I wish you happiness!!
Peg December 09, 2012 at 11:03 PM
Move to Mexico, jerk. Oh, right, they're all in the US dumping their anchor babies courtesy of Medicaid.
Solas Duran December 09, 2012 at 11:15 PM
And I'd like a real mensch for Chanukah. :-)
Libi Uremovic December 09, 2012 at 11:53 PM
yea, i wonder why he doesn't want to spend xmas with a nice white chick like you... ....now you call them 'every child born' and scream for more so no, you don't get to complain ....
Ron Selkovitch December 10, 2012 at 01:19 AM
I guess he should look for somebody with sensitivity - like you.
Cheryl C. December 10, 2012 at 01:33 AM
I hope you find someone who appreciates you for you. And shares the same wants and hobbies that you do. I am asking for a donation to help us with medical bills and college for our children. We are helping them and they need more than we can give. A donation would help get through the hump. They will work for the rest of their lives and I have worked for over half of my life. Please help us out. CC.
Tania Ludmila Aguirre December 10, 2012 at 03:54 AM
Not cool....and you're pretty dumb if you think "Latina" only means for Mexican women....
art December 10, 2012 at 04:11 AM
the REAL latina's live in latin america..what you will find in the U.S. is mostly LATIN AMERICAN'S.big diference between a LATINA and a LATIN AMERICAN
Things I Learned December 10, 2012 at 04:20 AM
Things I Learned December 10, 2012 at 04:34 AM
"I would never panhandle either, but those jobs that you listed have been taken by the landscaping companies and their army of illegals." http://commack.patch.com/articles/do-you-give-to-panhandlers#comment_4668730 "You should go back to where you came from." http://smithtown.patch.com/articles/smithtown-schools-to-complete-full-180-day-school-year#comment_5518414 "What person in their right mind would eat anything from one of those filthy restaurants or bordegas. And let me add, that walking past that barber shop would bring fear to any mother and child passing. There is nothing more uncomfortable than being leered at by a bunch of skanky men who act like they have never seen a woman before. Put up some curtains. Sorry, but it is the truth. And to all that may think I'm being "racist", I'm not. My son is 1/2 Puerto Rican, as well as my step mother and many of my friends are of Hispanic ethnicity." http://portjefferson.patch.com/articles/incident-report-stabbing-on-main-street-sends-1-to-hospital#comment_5707444 "I have been living in this area for 48 years..." http://hauppauge.patch.com/articles/residents-to-cast-votes-on-potential-sound-walls-along-route-347#comment_4626130 "Ummm....I like pancakes! That completes your drivel." http://ranchosantamargarita.patch.com/articles/moms-talk-schools-ban-charlie-brown-santa-and-poinsettias#comment_5636807
Destiny Parrish December 10, 2012 at 07:08 AM
You are absolutely right.
william cox December 10, 2012 at 09:21 AM
loves not about money i moved over to the usa from england 4 years ago married my sweet american wife who hads no money ive worked everyday since ive been here we have a 4 year old son together and everyday he gets up hugs me and tells me how much he loves me now thats real love best feeling in the whole world. so find someone who loves u for u not your money and u will have everything u ever wanted
william cox December 10, 2012 at 09:35 AM
love is the smile on your wife and kids face when they see you when you come home from work looking for hugs now thats real love and it comes free and from the heart not my wallet. so put your wallet away and find someone to love you just for being yourself. good luck shes out there waiting for you
ronald December 10, 2012 at 02:17 PM
you join a dating service and leave information for everybody to see on there site.and for all the sites the person's dating preferences are asked for and there are dating sites allover the place. he is doing something much different .let's say on a bigger scale,but maybe better then standing around in bars wasting his time.
RMinOH December 10, 2012 at 02:28 PM
If he doesn't mind sharing me with my two young kids, I MIGHT be available. I don't need his money at all, but sure wouldn't mind meeting a genuinely nice guy my age (and I'm presuming he IS my age since he has two grown children) to strike up a good friendship, and yes, even a romance....
Lilia sancez December 11, 2012 at 05:02 AM
Con tanto dinero y personalidad y no es capas de enamorar a cualquier mujer que cosas no ? Bien dicen que el dinero no compra la felicidad
sylvia December 11, 2012 at 09:02 PM
Hi I am Sylvia from Puerto rico. Iam lawyer and need a good friend. ssoto26@ yahoo.com
Lesly cabrera December 12, 2012 at 06:34 PM
Hola soy hondurena si le interesa conocerme y pasar una excelente navidad este es contacto en facebook leslycabrera.39 y mi correo es leslycabrera39@facebook.com
jean December 14, 2012 at 02:28 PM
lol money money money talks so they say but he should just let nature do her thing , let love come naturally not buty it with wealth, what fun would that be having to sleep with one eye open , if its a friends he wants this is a good way to find it WITH MONEY! I HATE MONEY who WOULD LIKE TO HAVE TO HIDE WHEN EVER THEY FEEL LIKE walking in the park, going to a movie or just hit the local fast food breakfast joint, yes money is helpful but who needs all that comes with it, i like simple me paying my bills and being able to walk where ever i go with no people taking pics or watching u while u eat lol bling8805@yahoo.com bling ragsdale if u have facebook always love making and meeting new friends be it your on welfare or homeless
Maria Antonia Mendiola Martinez December 15, 2012 at 10:35 PM
la verdad me gustaría conocerlo, y ser por lo menos su amiga, soy de Nicaragua, tengo veinticinco años y me gustan mucho los hombres mayores que yo no por su dinero, si no, porque son mucho mas caballerosos y saben como conquistar a una mujer.- mi correo es brytmania_290106@yahoo.es y facebook puede buscar como MARIA ANTONIA MENDIOLA MARTINEZ
Texas NDN December 29, 2012 at 04:46 PM
William, you are so right ! And if you think it's awesome when your 4 yr old son tells you he loves you, wait till he has babies of his own & they tell you "grandpa, i love you". WOW ! It's awesome 1000 times over. :)
Jim December 29, 2012 at 09:05 PM
Don't feel TOO alone, Elizabeth; there are a lot of us out there who don't want to just settle for "some warm body" to spend the time with. It may come as a surprise to some, but we really are picky when it comes to our relationships. It is especially common when it comes to dating the people of our own age group; (50's & 60's).
socorro jorge taveras March 25, 2013 at 01:22 AM
porque quiere una hispana??????
socorro jorge taveras March 25, 2013 at 01:22 AM


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